William J DeMarco MA CMC

Keynote Speaker, Thought Leader, Author

William (Bill) DeMarco is President of DeMarco and Associates and regularly addresses large and small audiences of health care executives, physician executives and purchasers of health care who are interested in developing better relationships to improve care for their community of patients and employees.

Why Bill DeMarco

As a Keynote Speaker Bill has a strong message of integration of providers with their community. As our fragmented delivery system creates more frustration for consumers, he offers some quick options to improve patient engagement using Social Determents of Care. Unlike other speakers who talk and fly out immediately after their speech, Bill often remains after his talk to listen to other speakers and talk with client representatives and audience members who are curious and have questions. He believes this feedback makes him a better speaker and grounds him with the reality that each audience feels.

Often referred to as a thought leader and a man ahead of his time, he has accurately predicted changes happening at the local level that will turn into trends and industry standards far ahead of the industry at large. Borrowing from other industries’ examples of consumer driven behaviors, he speaks about the need for a consumer centric health care delivery system.

He makes his forty years of experience with innovation of community based health plans, building provider employer benchmarking consortiums, and creating fundamental change of attitude between third parties and providers refreshing and the audience start thinking in a positive and often times new direction.

He has spoken to national audiences and international audiences on 4 continents. Key areas of interest have included Patient Engagement, Reimbursement, Quality Management, Health reform and government policy as well as Organizational Development, Corporate lifecycles and provider led health enterprises including PHOs, ACOs and health plans. He is often quoted in the national press and is on the editorial board of several newsletters and advisor to trade associations.

Bill has over 200 articles and 7 books he has shared with audiences over the past 40 years. His latest books include Performance Based Medicine, creating high performance networks to optimize managed care relationships, (CRC Press); Physician Driven Health Plans: Innovative Strategies for Restoring Physician-Community Integration (McGraw Hill); Advanced IPA management: Direct Contracting (McGraw Hill 1999); Advanced IPA Management: Opportunities for IPAs under the New Medicare (McGraw Hill 1999); Medicare Strategy (Interstudy Publications 1996); and Going Prepaid, a strategic planning decision (MGMA press 1994).

More about Bill

As a consultant Bill has helped hundreds of physicians and hospitals to work more effectively with third party managed care and direct contracting with employers. He has brought together separate independent physicians into health networks operating as contracting arms for each practice but also creating Management Services Organizations (MSOs) to run these enterprises successfully as a “clinic without walls”. His ability to help clients see a new and compelling vision for their organization in the face of dramatic marketplace changes and shrinking revenues has earned him a national reputation as a researcher and implementer of strategic change that is sustainable and custom designed for the marketplace.

Working with employers he has offered support in developing Direct Contracting strategies, creating high performance panels, and building coalitions of purchasers to contract with physicians and hospitals directly.

Background on Bill DeMarco

Prior to founding DeMarco and Associates Bill was one of ten people who participated in the creation of SHARE HEALTH PLAN in Saint Paul, Minnesota in 1974, and served as Executive Director of Clinicare Health Plan in Rockford, Illinois in 1980.

Bill has worked as a part-time faculty member for Loyola University Law School’s LLM program. In addition, as visiting instructor at several universities including DePaul University MBA program, University of Chicago Business School, and others, he was asked to present on entrepreneurship, managed care futures, capitation and opportunities in applying banking business principles to health care.

He received his BA degree from Hamline University and a Master’s Degree from DePaul University and is a certified Management Consultant in good standing with the Institute of Management Consultants.

In addition he was an advisor in the startup of the National Association of PPOs, The National Association of Managed Care Physicians, The National Association of ACOs, and has been a regular speaker for HFMA, MGMA, AHA and similar associations.

Our message is that of integrating the community with health care institutions and physicians to build a better local delivery system that can sustain itself and grow by meeting local needs of employers and consumers.

Speaking Topics

While managed care and the many aspects of population health have matured into a new industry following the value based contracting goals we see in our work that several areas need further work to make Valued Based contracting become successful.

They include our topics such as:
In addition, we see several new strategies playing out
  • Provider Led HEALTH PLANS

Speaking Demo Reel


  • A special thank you for sharing your expertise with Members of the New England Health Care Assembly …each year NEHA looks for people such as yourself: articulate, timely and state of the art.

    James Kerrigan, Chairman of the Board
  • Thank you for your presentation to the GREATER MILWAUKEE BUSSINESS GROUP ON HEALTH. Your presentation and handouts on trends in HMOs were very, very useful. We enjoyed hearing you speak.

    Joanne M Kimlica, Event Co-Chair, Allen Bradley, a Rockwell Company
  • Roger Porter, advisor to President Bush, has asked me to thank you for your very informative monograph you had forwarded to us on Payment Reform. We appreciated having your insights as we implement RB-RVS.

    Hans Kuttner, Associate Director Health and Social Services Policy, Office of Policy Development,The White House
  • Thank you for your important contribution to our annual meeting entitled “Creating a HealthCare System that Works”. The comments we heard from over 250 attendees, both written and verbal, said this was a significant event for employers and providers in the upper Midwest.

    Gary Setterberg Executive Director Minnesota Business for Health Care Market Reform
  • Thank you for your help in planning and presenting at the Heart of America Health Law seminar:legal strategies for structuring an integrated delivery system. The seminar met the expectations of registrants and was enthusiastically received.

    Elsie Lessor, Associate Director,The Kansas City Metropolitan Bar Association
  • Thank you for your presentation, “Capturing pole position in the race towards Health reform” during our Indy 500 Lincoln National Annual Meeting. Early feedback –both word of mouth and from our evaluations – indicates your Physician Hospital overview was right on target.

    Paul Lieninger, Lincoln National Reinsurance Companies
  • I would like to thank you for your excellent presentation made at the Southwest Branch of the Chicago Medical Society. Your presentation was informative and extremely entertaining based upon responses received.

    Gopal Lamalani, MD, President Southwest Branch
  • Thank you for speaking to our Medical Staff on the topic of “Managed Care, Managed competition and the medical practice”. We compliment you on your insights into networking hospital and physician services and look forward to your follow-up presentation on Joint Contracting.

    Nancy Possinger, Director Edward Hospital Physician Services
  • Thank you for all your help in developing the “alternative delivery and financing systems: Your options and how to evaluate them”. It was very successful and we believe your input was invaluable in helping physicians understand their options.

    Laurel Rollins, Director of American Medical Association’s Department of Practice Management
  • Bill DeMarco has been a speaker for several Medical Group Management Association meetings. We started using Bill when the word HMO was still taboo in many of our medical practices; he stirred the audiences and told them managed care was here to stay,it was not a passing fad, and the diversity of options would overwhelm many in the field of health care. In a program in Pennsylvania Bill called state and local organizations to tailor his presentation to the audience.
    Although his message to medical group administrators was not always what they wanted to hear, overall evaluation scores from this program and others indicated he was well received by those in attendance.

    C. Jean Moffet, Associate Director of Education MGMA


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